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January 2026
Content & Marketing
Aglamesis
about the project
Led end-to-end marketing strategy for a multi-location retail brand, overseeing budget allocation, channel performance, and creative execution across digital and traditional platforms. Drove significant growth through data-driven campaign planning, email marketing optimization, and a restructured loyalty program that connected in-store and digital experiences. Elevated brand presence through redesigned signage, website pages, and paid advertising, while collaborating with external vendors on photography and content. Supported physical retail strategy by creating interior layout mockups to improve customer flow and overall in-store experience, resulting in measurable gains in engagement, conversion, and revenue.
deliverables
marketing strategy / budget management / campaign planning / email marketing / loyalty program strategy / customer segmentation / in-store promotions / website design updates / digital advertising / print advertising / in-store signage design / content planning / social media analytics / photoshoot coordination / vendor collaboration / interior layout mockups / photoshop rendering
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